Read “Bad Science”

I was talking to some folks today and they told me they had not read “Bad Science”. They should. There are some books that everyone should read, and this is one of them. It does a great job of getting you to think properly about stuff you see in the papers, and things that advertisers tell you. It makes warning bells come on in your head when you hear things like “Studies show…” and “90% of women prefer….”.